The woman behind MINA

Hello, I'm Romina

founder of MINA, & also a woman who’s stood exactly where you might be standing now: in front of a closet full of clothes, still feeling like “nothing fits.”

For years, I believed style was about chasing trends or fitting into a size tag. I tried both, and neither gave me confidence. What changed everything wasn’t buying more, it was learning how to work with what I had, with who I was becoming.

Our Mission

From Struggle to Purpose

MINA was born from something deeply personal: the belief that every woman deserves a closet that feels like a safe space, not a stress trigger. I know how it feels to cry in dressing rooms, to hide behind black clothes, to avoid mirrors. And I know the freedom that comes when your wardrobe finally feels like you.

That freedom is what MINA is here to share.

Marketing & Strategy

7+ years of experience, I’ve designed and led marketing strategies, brand development projects, and operational improvements across industries in Latin America and the U.S.

Fashion Industry

I’ve worked in fashion both behind the scenes and directly with clients, giving me a clear view of how style impacts confidence in everyday life.

Consulting

From corporate workshops to community projects, I’ve seen how intentional change creates both impact and opportunity — a perspective I now bring into MINA’s vision of style with purpose.

What I Believe

MINA isn’t about perfect outfits. It’s about giving you the clarity, confidence, and calm that comes when getting dressed finally feels easy.

Style should never feel like punishment. It should feel like power, the quiet kind that lets you walk into your day knowing you are enough.

  • Style should feel like clarity, confidence, and calm, not confusion.

  • Your closet is a safe space, not a battlefield.

  • Clothes should work with your body, not against it.

  • Getting dressed is self-expression, not self-punishment.

  • True style is about feeling like yourself, every single day.
I'M READY TO BE PART OF MINA